Parminder has held senior leadership positions in Google, Apple and Twitter and is currently the Chief Commercial Officer and Chief Digital Officer with Mediacorp, Singapore’s national media network.
Mediacorp has transformed from a traditional broadcaster to a diversified digital business through multiple initiatives led by Parminder across content, commerce and creator economy.
Prior to this, in his role as Twitter’s Managing Director, Parminder set up the company’s operations in its highest growth markets across Asia.

At Google, he scaled the display advertising business into a multi-billion dollar operation in Asia Pacific.
He was also one of the driving forces behind the pioneering IPL-YouTube partnership, one of the first successful sports streaming monetisation initiatives worldwide.

Parminder has been actively involved in exploring the use of technology for positive societal change and was the founding member of @incrisisrelief, one of the largest citizen-led disaster relief technology initiatives.
He is also the founder angel of The/Nudge, an action institute working towards a poverty-free India and is an active adviser/investor in several start-ups across Asia.
He is @parrysingh on Twitter.